The ONLY Facebook & Instagram Ad Strategy You'll Need In 2024 [For Beginners]


I will walk you through my personal facebook and instagram ad strategy in 2024. I’ll cover some quick tips on what I’ve seen over …




**Dominando o Tráfego Pago: Guia Completo para Iniciantes**

Nos dias de hoje, o tráfego pago se estabeleceu como uma das ferramentas mais poderosas para impulsionar o crescimento online. Seja você um empreendedor digital, uma pequena empresa ou até mesmo uma grande corporação, compreender e utilizar eficientemente o tráfego pago pode ser a chave para o sucesso nos negócios online. Neste artigo, vamos explorar o mundo do tráfego pago: como começar, as plataformas disponíveis, estratégias eficazes, boas práticas e muito mais.

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**Como Iniciar no Tráfego Pago**

Antes de mergulhar de cabeça no tráfego pago, é crucial entender seus objetivos e público-alvo. Você quer aumentar as vendas de um produto específico? Aumentar o reconhecimento da marca? Gerar leads? Entender esses objetivos ajudará a moldar sua estratégia de tráfego pago.

A seguir, estão os passos essenciais para iniciar no tráfego pago:

1. **Defina seus objetivos**

: Determine o que você deseja alcançar com o tráfego pago. Isso ajudará a direcionar suas campanhas e mensuração de resultados.

2. **Conheça o seu público**

: Entenda quem é o seu público-alvo, seus interesses, necessidades e comportamentos online. Isso permitirá que você crie anúncios mais relevantes e direcionados.

3. **Escolha as plataformas de anúncios**

: Existem várias plataformas de anúncios disponíveis, cada uma com seus próprios recursos e público-alvo. As principais incluem:

– **Google Ads**: Ideal para anúncios de pesquisa, display, vídeo e shopping.
– **Facebook Ads**: Ótimo para alcançar públicos segmentados com base em interesses, demografia e comportamento.
– **Instagram Ads**: Integrado ao Facebook Ads, é eficaz para anúncios visuais e interativos.
– **LinkedIn Ads**: Voltado para B2B, é excelente para alcançar profissionais e empresas.
– **Twitter Ads**: Útil para promover tendências, tweets promovidos e campanhas específicas.
– **Microsoft Advertising**: Alternativa ao Google Ads, atinge usuários do Bing e da rede de parceiros da Microsoft.

4. **Crie suas campanhas**:

Desenvolva anúncios relevantes e atraentes, utilizando imagens, texto e segmentação adequados ao seu público-alvo e objetivos.

5. **Monitore e otimize**

: Acompanhe o desempenho de suas campanhas regularmente e faça ajustes conforme necessário para maximizar o retorno sobre o investimento (ROI).

**Estratégias de Tráfego Pago**

Existem várias estratégias que você pode implementar para maximizar o sucesso de suas campanhas de tráfego pago. Algumas das mais eficazes incluem:

1. **Remarketing**:

Segmentar usuários que já interagiram com seu site ou produto, aumentando as chances de conversão.

2. **Segmentação por interesse**

: Direcionar anúncios com base nos interesses e comportamentos do seu público-alvo para aumentar a relevância.

3. **Anúncios de vídeo**:

Utilizar anúncios em vídeo para contar histórias envolventes e aumentar o engajamento do público.

4. **Campanhas sazonais**

: Aproveitar eventos sazonais ou datas comemorativas para lançar campanhas temáticas e atrair a atenção do público.

5. **Testes A/B**:

Experimentar diferentes variações de anúncios, como títulos, imagens e chamadas para ação, para identificar o que funciona melhor.

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**Boas Práticas de Tráfego Pago**

Para garantir o sucesso de suas campanhas de tráfego pago, é importante seguir algumas boas práticas:

1. **Segmentação precisa**

: Segmentar seu público-alvo com precisão para garantir que seus anúncios sejam exibidos para as pessoas certas.

2. **Design atraente**:

Criar anúncios visualmente atraentes e profissionais que se destaquem no feed do usuário.

3. **Mensuração de resultados**:

Utilizar ferramentas de análise para monitorar o desempenho de suas campanhas e ajustar sua estratégia conforme necessário.

4. **Teste contínuo**:

Realizar testes A/B regularmente para otimizar o desempenho de seus anúncios e maximizar o ROI.

5. **Orçamento adequado**:

Definir um orçamento realista e distribuí-lo de forma eficiente entre as diferentes plataformas e campanhas.

**Conclusão**

O tráfego pago é uma ferramenta poderosa para impulsionar o crescimento e o sucesso dos negócios online. Ao entender como iniciar, escolher as plataformas certas, implementar estratégias eficazes e seguir boas práticas, você pode aproveitar ao máximo o potencial do tráfego pago para alcançar seus objetivos de marketing e negócios. Experimente diferentes abordagens, analise os resultados e ajuste sua estratégia conforme necessário para alcançar o sucesso contínuo no mundo do marketing digital.

SUPER PROMOÇÃO


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Gestor 6D Silvio Roberto


tráfego pago curso silvio roberto

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COMPRAR AGORA 10% OFF




TAGS
The ONLY Facebook & Instagram Ad Strategy You'll Need In 2024 [For Beginners]
tráfego pago
curso tráfego pago
renda extra
kiwify
hotmart
afiliado
marketing digital
google ads
facebook ads

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50 Comments

  1. Hello dear I being struggling to get real sales, because I ran couple cams and my Roast saying my Roast purchased value I see $ 72k but no sales, why is that?

  2. This video was EXTREMELY helpful! It is so hard to find videos that actually help beginners, step by step set up. I watched this and implemented everything step by step while watching and it was awesome! I had spent hours trying to figure it out on my own & watching other videos and this was the only one that FINALLY helped my launch my first facebook ad campaign!
    Thank you SO much!

  3. Thanks for the amazing content! Quick question: For Affiliate marketing is it better to set the campaign as Sales or Engagement (driving people to your whatsApp)?

  4. Harry bhai nifty ETF me kaise Paisa lga sktey hai account kaise bnana hai aur kaise stock choose Krna hai ek shuru se end Tak video bna do Harry bhai ======== ✅ kon kon agree hai hit like ✅

  5. Hi, I set 4 different ads, which same dresses with diffrent colors, under one ad set, but there is just one wich have tons of clicks and the other ads almost no clicks, why is that so? I just did 1:1 what you did

  6. What is this ad platform that you are using? What I try today was I just boosted the post from Instagram? Is that an effective way as well to run ads for my drop shipping business?

  7. Thanks for the info. I am so much more ahead now, than i was. When you duplicate your ads (in the last part) would you start by putting different products against each other? Is that what you did? I wasn’t sure. for example, i have a website that sells butter tarts, cookies and brownies. Would i put those 3 things against each other and see what is attracting the most people?

  8. Hi Austin how are you doing?
    We are releasing a brand new online course and we would love to have a chat with you.

    We are looking for more training inside our course.

    Each coach inside our course gets huge exposure to all clients and a lot more …

    Would you be open for a further chat 🙌

    Thank you

    Markus & Steph

  9. You can’t be trusted, I have been advertising for the past 8 years on fb. The ad account you show in the introduction is complete BS, took me like 2 seconds to see that, especially for a conversion campaign, those numbers are not realistic, don’t think there is a single country in the world where cpms are that low for conversion campaigns.. I advertise both in Germany (one of the most expensive places to advertise) and The Philippines (one of the most cheapest places to advertise). The results you are showing are not real and it’s people like you who disgust me. I have done 3M in e-commerce and I can assure you the best thing to do is completely avoid e-commerce “gurus”. If you want to succeed in this game it’s about learning individual skills. Learn from experts in their respective field and stay far away from people like this. You will learn far more and much faster. This is a very difficult game and it’s not for everyone.

  10. Hi i got a question so i hired someone on fiverr for 150 he only put 17 products on the shopify store when he claimed he would do 50 products with 30 winning products well he didnt and he also tried to charge me another 80 usd after not even finishing up what i paid for the original 150 anyways i filed a dispute and now hes threatening to grt my store banned and my tiktok acc banned am i at risk? I still have the theme template what should i do? He also tried to manipulate me into giving him access to the shopify store what should i do?

  11. Im really confused after doing all the courses and watching a lot of youtube videos.
    So we dont do funnels now? like awareness -> then target the ones who are interested or who watched the videos most?
    so if i have a new business, i dont introduce my brand with awareness campaigns? so i just create sales campaign from the get go?

  12. Will you explain why you don't like to start your ads immediately? I don't see why starting your ads near the end of a day is a bad thing. What's the point of starting them at midnight or 6am?

  13. This is the best explanation I've seen of the different levels in ad manager and how you use them. I've always been confused by campaigns, ad sets, and individual ads and how to structure your campaign.
    One question about choosing interests though, or going broad.. if you are selling print on demand niche products, you'd have to choose an interest or it would take forever for FB to find your customers in that massive pond when you only have a small budget (net). Is $25 a day the best beginner budget in your opinion? I'm scared of spending a heap of money and having no results. How long do you let your ads run before you know if they are worth continuing with, or whether they should be turned off?
    Cheers for your fantastic video!

  14. Hello there,

    I found your video to be quite helpful. I was wondering if it is possible to run Facebook ads for a company without actually selling any of their products. If this is possible, could you please explain how I can get in touch with such companies?

    Thank you for your time and I look forward to your response.

  15. So insightful , instant follow !! I can't thank you enough for all the information you've provided. What would you recommend as a campaign objective for a school business that has 2 different targets (parents / teens) ? Thank you again !

  16. Thank you for this – when you're specifying the target url for the ad, you say "send them to the landing page" – do you mean the actual product page, or like some people do, a collection page with that product in?

    I could split test that, i guess…

  17. The ONLY Facebook & Instagram Ad Strategy I will Need In 2024. I walked with this video step by step and was able to setup my ad campaign after watching numerous other videos and getting frustrated.. Thank you sooooooo much.

  18. Super video thanks! As a beginner I didn't quite understand 2 things: first: do you set a budget limit per Ads or per campaign and let fb manage it on its own? Second: after how long would you advise me to turn off a campaign if it's not profitable?

  19. Can you please tell me how I would know if there is any issue with conversion tags used in my conversion campaigns?
    Actually I launched a conversion campaign for an ecommerce business. But FB insights were showing a few Add to Carts but it was not reflecting on my website backend. Can you please tell me what is the issue?

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